MySkip Hosting ‘Celeb Throwaway’
by Alan Harten
March 4, 2009
If you’re into collecting celebrity-owned items, then you’re in for Christmas in March.
New website, MySkip, launched on 3rd March, with a host of items donated by celebs from around the world in Britain’s first ‘Celebrity Throwaway’.
This will last for 24 hours, with items on offer from the likes of Cilla Black, Gordon Ramsay and Ricky Gervais.
MySkip aims to convince people to recycle items they would normally throw away by listing them on the website for other people’s reuse.
SustainAbility’s Climate Change director, Dr Gary Kendall, has lauded the innovations offered by MySkip which are aimed at changing people’s attitude to day to day waste.
Instead of dumping still useful items in landfills, it encourages people to recycle them to other people who might find a use for what would otherwise contribute to negative environmental outcomes.
MySkip, through its improved £100,000 interactive site on the web, hopes to reduce the nearly 16 million tonnes of waste dumped in the UK’s landfills, by having on offer up to 10,000 unwanted items for people to scavenge through.
But the concept of MySkip has come under fire from existing competitors who pooh pooh the idea as not being original.
Similar services are being offered by the three and a half million member Freecycle, founded in 2003, and Vskips whose founder claims MySkip is a straight rip-off of what he already has running.
But Gary Cope of MySkip claims that his website offers much greater ease of use, right down to being able to take a photo of an unwanted item on your camera phone and upload it with an SMS description directly to the site.
Members will also be able to get alerts via SMS when any item they have an interest in is listed.
But for you celebrity hounds, the Celebrity Throwaway will feature items from the likes of Cuba Gooding Jr, Sheryl Crow, David Jordan, Alan Carr and Mama Mia’s international cast.
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