Purple robot is recycling superhero
by David Masters
October 9, 2008
Councillors in Tower Hamlets have thought up an innovative new idea to get residents of the London Borough to recycle more: a giant, talking, purple robot.
Mr Recycle More was built using 33 recycling bins and spends his time visiting local communities and council estates.
From his massive mouth the robot booms his catchphrase, “How nice to see you.”
At six metres tall, Mr Recycle More is as high as the average two storey house, and can see over the top of London’s double decker buses.
Hundreds of posters will complement Mr Recycle More’s message as part of the council’s campaign to improve the borough’s recycling figures.
New waste services have recently been introduced in Tower Hamlets, including food recycling and a litter picking gang.
Abdal Ullah, who co-ordinates the Cleaner, Safer, Greener campaign at the council, said everyone knows that Tower Hamlets has some of the worst recycling statistics in the country.
Instead of accepting this, Ullah said, the council wants to make massive improvements, going all out with a huge campaign to get the whole community interested and involved.
The campaign has already seen results, with September’s recycling figures the highest ever in the borough at 16.5%.
Whitechapel market, which takes place in Tower Hamlets, was recently awarded the status of the first market in the UK to recycle all the waste it generates.
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